Build your site

Industry packs

Industry packs: your industry, built in.

A website for a clinic needs different pages and rules than one for a developer or an investment firm. Every industry in Loonis comes with its own pack, so your site starts out right.

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  • Startups
  • Real estate
  • Consulting
  • Investment
  • Construction
  • Medical

We ask

What treatments or services do you offer, and where is your practice?

You get

  • Home
  • Treatments
  • Doctors
  • About
  • Contact

We check

Emergency notice on contact pages

Six packs

Inside every pack

What's in a pack

Six parts, set for your industry before you write a word.

  • Setup questions

    Asked in your industry's words, like "Which areas do you cover?" for real estate.

  • Must-have pages

    The pages your kind of business needs, ticked by default and marked "Recommended" if you're missing one.

  • Main goal

    Choices made for your industry, like Book a viewing, Request a quote or Book a consultation.

  • Facts to confirm

    The facts AI must never guess in your industry, like prices, license numbers or returns.

  • Writing rules

    How we write for your field. Investment copy never suggests returns. Medical copy informs and never promises results.

  • Industry checks

    Rules that depend on your country, checked before you publish.

Checked before you publish

Example checks

Texts we suggest are a starting point, not legal advice.

  • Startups

    • Every security or compliance claim confirmed
    • A working main button

  • Real estate

    • License number where required
    • An equal housing statement in the US
    • A price disclaimer

  • Consulting

    • Professional registration for law firms and regulated advisers

  • Investment

    • Regulator and reference number
    • Risk warning
    • Past performance warning

  • Construction

    • Contractor license where required
    • Architect registration

  • Medical

    • An emergency notice on contact pages
    • No health details in forms
    • Practitioner registration numbers

Industry pack questions.

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What is an industry pack?

An industry pack is the setup Loonis uses for one kind of business: its questions, recommended pages, facts that must be confirmed, writing rules and the legal checks that apply in your country. Loonis has six packs: startups, real estate, consulting, investment, construction and medical.

Which countries do the checks cover?

The checks cover the rules that come up most for each industry, by country, for example license numbers in the US, Canada, Australia and the UAE, or business details required across the EU, UK and Switzerland.

Start with what you already have.

Build your website
The Loggia real estate template home page
The Lattis startup template home page
The Oriel medical template home page